ProActive Pilates is a physio Pilates clinic based in Port Coquitlam BC and led by Dana D’Abreo, who is both a licensed physiotherapist and a national team athlete. Her goal is to support people to move better, feel better, and be continent and confident in their body’s abilities.

We built both a custom designed website as well as redesigned the logo, tweaking it to match the brand better. Dana’s logo consists of both the letter P and a spiral. This represents the cyclical nature of caring for the body as well as the word ‘proactive’, as Dana’s mindset is that the more you take charge of your body, the likelier you will feel stronger and healthier for it.

The colour palette consists of several shades of blue. These all in their own way represent the focus of Dana’s passion to work personally with her clients. Rather than concentrate on the pain and issues, Dana shifts the focus gradually (hence the colour change from dark to light blue) so that clients can instead focus on getting stronger and improving themselves from that point forward.

Dana’s website proactivepilates.ca reflects this gradual shift in focus from one’s pain to one’s sense of peace since they’re improving themselves to live a pain-free lifestyle. It offers both treatment services as well as a shop for equipment so you have the option to perform any exercises you’re provided with at home.

Thank you Dana for trusting us with your brand!